19 January 2009 9 Comments

How to refresh your personal brand.

Author: yinkaolaito

Yinka Olaito is happy,excited and passionate Brand Communication, Social Media expert, Trainer and speaker. Yinka Olaito helps brands(Profits and Non-profits)with effective communication and positioning for premium service delivery and returns.Yinka Olaito also has special interest in Development Communication and has consulted for noted UN Agencies. Yinka Olaito is the CCO of Michael Sage consulting and African Child Right Inc.Lagos Nigeria


refersh-2refresh-21Sometimes when one opens a webpage, one may need to refresh so that the objects, graphics in the page may become clearer, sharper etc. The refresh button is not just created to occupy space. Those who thought of that are wise. Pressing refresh button for your personal brand is also a mandatory on-going process.

Personal branding as we have noted is an on-going process. As we grow we discover more of ourselves in the process of life’s journey. The followings are some of the ways one can refresh his/her personal brand.

1. Take classes: schooling does not have to end after your degrees. Individuals must continuously take classes whether informal or formal one that can challenge you or compell you to take action, give more to what you are doing. Classes sometimes help to refresh our memories and put us in a better perspective of what needs to be done.

2. Explore new opportunities: Find a time to meditate on the progress of brand you. To determine the progress and needs for investing more, meditation may be a good way. While meditating, you are likely to hit a new opportunity that brand you is not properly annexing.

3. Read: readers are leaders are still applicable. Read about the people in your niche, what are they doing to get results. Reading gives us wings to fly. There are free opportunities now to have access to the minds of leaders. That you do not have money to buy books is no longer tenable. Go online, the materials there will take you years to consume.

4. Go for seminars: Everything worthwhile may not necessarily be free. Invest in yourself. If you invest in your stomach, it brings the stomach out, when you invest in your brain, it rejuvenates the whole body and fill your pocket with cash. Do not neglect yourself, I know we live in African setting that encourages spending for extended families.

5. Do check up: The doctors do recommend that individuals do check up at least once in a year. Brand You too needs check up. When you do personal brand check ups, you may need to re-engineer without refocusing. Just make sure that in all you do, you are true to yourself and your stakeholders. In whatever you do, ensure that your personal brand is capable of bridging the gap between the present and the future carrying your stakeholders along the transition.

9 Responses to “How to refresh your personal brand.”

  1. Allen Taylor 19 January 2009 at 10:00 am #

    Nice writing. You are on my RSS reader now so I can read more from you down the road.

    Allen Taylor

    • yinkaolaito 19 January 2009 at 10:07 am #

      Thanks Allen

  2. Nancy 19 January 2009 at 5:46 pm #

    Love your article and I agree with number 3, how true it it.

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  5. International Background Check 14 October 2011 at 10:03 am #

    Great tips for sharpening personal brand. Thanks for sharing.

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  8. jack 20 December 2011 at 4:39 am #

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