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2 July 2010 19 Comments

Branding lesson from’I think I Love My Wife’


I know I have this urge to stay with my laptop for 24hours a day as long as there is power and internet on it. I am daily working hard to leave the laptop alone to cater for many important issues of life like family. I try hard to shut down the laptop at home [...]

17 February 2009 4 Comments

Brand as lifetime relationship


Individual brand owner must see brand as a lifetime relationship. As we know, relationships have responsibilities and its headache. Sometimes it works and sometimes it fails. With every strong relationship there is need for change in perspective with regards to process rejuvenation, lubrication for the relationship to work out to the best advantage of every [...]