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5 October 2009 34 Comments

Brand and online Dna effects


Many things have been said about DNA. Wilipedia defines DNA as ‘Deoxyribonucleic acid (DNA) is a nucleic acid that contains the genetic instructions used in the development and functioning of all known living organisms and some viruses. The main role of DNA molecules is the long-term storage of information. DNA is often compared to a [...]

26 June 2009 8 Comments

Innovative brand story creation


For Africans, story, especially the moonlight ones, teaches a great lesson. Many of us who had the privilege of learning great morals from them really do cherish that age long stuff. Today, story is subtly getting out of our daily lives. For successful brands, their stories are important. The way the story is told is [...]

23 March 2009 2 Comments

Re-Branding Nigeria-My fear for Prof.Akinyuli


Sometimes, I do digress to talk about my home country. I am passionate about this great country irrespective of whatever the media hypes offer. This is the only country my children and next generation can officially called theirs. If by another means they become naturalize elsewhere, it may not be like this. When the re-branding [...]