<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>yinkaolaito.com - the branding gavel, brand communication expert, nigeria brand consultant, social media expert &#187; brand relevance</title>
	<atom:link href="http://yinkaolaito.com/category/brand-relevance/feed/" rel="self" type="application/rss+xml" />
	<link>http://yinkaolaito.com</link>
	<description>For Brand Communications and Social Media Facts</description>
	<lastBuildDate>Tue, 22 May 2012 14:52:37 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Brand marketing: Keeping with the changes.</title>
		<link>http://yinkaolaito.com/2011/12/brand-marketing-keeping-with-the-changes/</link>
		<comments>http://yinkaolaito.com/2011/12/brand-marketing-keeping-with-the-changes/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 12:00:17 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Brand advertising]]></category>
		<category><![CDATA[Brand and relationship building]]></category>
		<category><![CDATA[Brand and storytelling]]></category>
		<category><![CDATA[brand and technology]]></category>
		<category><![CDATA[brand communication]]></category>
		<category><![CDATA[brand conversation]]></category>
		<category><![CDATA[Brand engagment]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[Brand opportunitity]]></category>
		<category><![CDATA[Brand profitability]]></category>
		<category><![CDATA[brand relevance]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[brand positioning]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=3294</guid>
		<description><![CDATA[Landscape of marketing is changing in a disruptive manner. Whoever thinks it will go back to the traditional practice needs a rethink. Marketing terrain will never remain the same. All we need to do is to understand and take advantages of the new phase we find ourselves. Today, it is no longer news; customers do [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2011/12/brand-marketing-keeping-with-the-changes/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>6 branding lessons according to Steve Jobs’ Life</title>
		<link>http://yinkaolaito.com/2011/10/6-branding-lessons-according-to-steve-jobs%e2%80%99-life/</link>
		<comments>http://yinkaolaito.com/2011/10/6-branding-lessons-according-to-steve-jobs%e2%80%99-life/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 13:02:00 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Apple Chief Executives]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[brand relevance]]></category>
		<category><![CDATA[brand reputation]]></category>
		<category><![CDATA[Brand reputation management]]></category>
		<category><![CDATA[Life Management]]></category>
		<category><![CDATA[Management development]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[Brand building]]></category>
		<category><![CDATA[brand communication]]></category>
		<category><![CDATA[brand positioning]]></category>
		<category><![CDATA[business development]]></category>
		<category><![CDATA[Online Brand Communications]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=3266</guid>
		<description><![CDATA[Yesterday marked the sun set of a great icon. Today present an awesome moment around the world to re-asses what really matter in the lifespan of any brand. This is because one of the world’s inventors, shinning light, leaders, fighters, Entrepreneurs, innovators and brightest individuals born in the second half of the 2oth century just [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2011/10/6-branding-lessons-according-to-steve-jobs%e2%80%99-life/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Brand education:key to successful engagement, equity</title>
		<link>http://yinkaolaito.com/2010/04/brand-educationkey-to-successful-engagement-equity/</link>
		<comments>http://yinkaolaito.com/2010/04/brand-educationkey-to-successful-engagement-equity/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 14:48:18 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand education]]></category>
		<category><![CDATA[Brand engagment]]></category>
		<category><![CDATA[brand equity]]></category>
		<category><![CDATA[brand positioning]]></category>
		<category><![CDATA[brand relevance]]></category>
		<category><![CDATA[Brand engagement]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2233</guid>
		<description><![CDATA[I am a strong believer in the cliché which says  ‘if you think education Is expensive, try ignorance’. In many ways I have come to understand that a literate individual who is well informed can become a great advocate than someone who is misinformed or carry around wrong opinion. I am beginning to see why [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/04/brand-educationkey-to-successful-engagement-equity/feed/</wfw:commentRss>
		<slash:comments>16</slash:comments>
		</item>
		<item>
		<title>Community engagement:a must for successful brand/tribe</title>
		<link>http://yinkaolaito.com/2010/01/community-engagementa-must-for-successful-brandtribe/</link>
		<comments>http://yinkaolaito.com/2010/01/community-engagementa-must-for-successful-brandtribe/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 08:18:35 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Brand engagement]]></category>
		<category><![CDATA[brand relevance]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[e-community]]></category>
		<category><![CDATA[Trust building]]></category>
		<category><![CDATA[Brand community]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1976</guid>
		<description><![CDATA[There is no need repeating the obvious. Humans thrive when there is interaction, bonding and not when in isolation. Humans are not wired to live in isolation. To be successful human/brand needs solid relationships, engagement with others. since the world has become a global village, building engagement withy locals only deprive brands the benefits that [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/01/community-engagementa-must-for-successful-brandtribe/feed/</wfw:commentRss>
		<slash:comments>92</slash:comments>
		</item>
	</channel>
</rss>

