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9 November 2010 11 Comments

Branding lesson from ‘A Good Man Is Hard To Find’


Those who insist on learning from a  line of thought associated with their pattern will miss opportunity in other sources they think cannot teach them anything. I am beginning to see that some movies have in them capacity to teach us greater professional lessons we cannot learn elsewhere. For those who know, I am not [...]

26 May 2010 51 Comments

How to create a winning brand’s story that sells


Brand success is all about stories that aligned with a niche. If you have ever known what poverty is and you are able to break free from it and you can craft believable, creative, emotional processes of how you move from ground zero up, you will attract a good chunk of audience that is still [...]