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6 December 2010 9 Comments

Social media, brand communication and Alicia keys’ action


Alicia keys is a known face around the world. Apart from being a celebrity with peculiar face in music, she is also a wife, mother with milk of human kindness flowing in her vein. Unlike other celebrities in her class, she is touched by prevalent circumstances around her. Alicia is a keen observer of her [...]

13 February 2009 2 Comments

Personal brand and social investment.


Investment is defined as savings, outlays, deals, and ventures among many other words. ‘Social’ has the same meaning with communal, community, shared, collective etc. The combination of the two words- social investment- then can mean any deal, outlays, savings that is made towards a community and shared for collective use. In relation to personal branding, [...]