yinkaolaito.com – the branding gavel, brand communication expert, nigeria brand consultant, social media expert

That personal branding is the way to remain afloat today is no longer a controversy. Individual must remain committed to building a brand he/she will be proud to stand by. Pretence or being a fake today will not help as much. The demand of the time with the advent of social media gives power as [...]

Recently an online personal branding expert from Iraq, Mohammed AL- Taee  asked for my opinion of what personal branding is? We have heard several definitions which include: it is personal uniqueness in the market place’, a weapon that one uses to market personal core competences and taking advantage of such in the marketplace, a way [...]

While I do not lay claim to being a national branding expertise, as a concerned brand strategist and communicator, I can not but occasionally express my thoughts on happenings in my home country. Our community must have noticed our consistency in operating within the confinement of the mission behind this blog: which is to help [...]