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14 March 2011 1 Comment

Report from the Political Branding rountable


I was one of the keynote speakers at Brandwagon(A thought leadership Forum organized by M2 magazine) last week Thursday. The edition focused on Perspective on Political Branding in Nigeria. It was such a rich interdisciplinary session that brought together different views of experts from Branding, Communication, Marketing and Political consulting industry. Some of the keynotes [...]

26 December 2008 17 Comments

Guard your brand


As we approach 2009, many are already dancing to the need for a personal branding. But as much as this is good news, many will through euphoria of this miss a greater part of the show. Everything that has value needs adequate protection. To confirm this, one may ask a lady who invested millions on [...]

8 December 2008 8 Comments

How to get attention


Getting attention is a major problem with certain brands. Ability to get good Public relations without paying too much or nothing at all will help your brand and business. Begging the traditional media to give you coverage today is becoming outdated as there are other means of being known as well as catching the attention [...]