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	<title>yinkaolaito.com - the branding gavel, brand communication expert, nigeria brand consultant, social media expert &#187; Planning</title>
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		<title>Stages, process of online brand crisis</title>
		<link>http://yinkaolaito.com/2009/09/stages-process-of-online-brand-crisis-2/</link>
		<comments>http://yinkaolaito.com/2009/09/stages-process-of-online-brand-crisis-2/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 15:02:49 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand reputation]]></category>
		<category><![CDATA[crisis]]></category>
		<category><![CDATA[e-reputation]]></category>
		<category><![CDATA[Planning]]></category>
		<category><![CDATA[prevention]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1677</guid>
		<description><![CDATA[Crisis is part of life. We may be able to avoid some through adequate planning, strategy. Crisis explosion is now given a wing to fly online, brand must add knowledge. Recent cases are there to access. Crises do strike many brands but it affects unprepared brands more than the ever ready brands]]></description>
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		<slash:comments>14</slash:comments>
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		<title>Build to last brands</title>
		<link>http://yinkaolaito.com/2009/01/build-to-last-brands/</link>
		<comments>http://yinkaolaito.com/2009/01/build-to-last-brands/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 09:59:25 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Planning]]></category>
		<category><![CDATA[positioning]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[structure]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=602</guid>
		<description><![CDATA[As brand owners or the brand itself (Personal Branding), it should be a concern to us to build a lasting brand that does not fizzle out before its time. In Africa, very few corporate brands have crossed the two hundred years of existence. Meanwhile, we have up to seven hundred years corporate brands in western world. [...]]]></description>
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