<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>yinkaolaito.com - the branding gavel, brand communication expert, nigeria brand consultant, social media expert &#187; Public relations</title>
	<atom:link href="http://yinkaolaito.com/category/public-relations/feed/" rel="self" type="application/rss+xml" />
	<link>http://yinkaolaito.com</link>
	<description>For Brand Communications and Social Media Facts</description>
	<lastBuildDate>Wed, 01 Feb 2012 13:19:35 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3</generator>
		<item>
		<title>Brands:How public Relations helps in brand building</title>
		<link>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/</link>
		<comments>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 09:35:24 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand equity]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Brand building techniques]]></category>
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2551</guid>
		<description><![CDATA[Over the years of studying brands and helping companies to build brands, I have come to understand the role Public Relations play in introducing new brands. Most brands fail to command attention and market equity because they were introduced into the market place with advertising instead of Public Relations. Do you ever imagine putting a [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/feed/</wfw:commentRss>
		<slash:comments>20</slash:comments>
		</item>
		<item>
		<title>Public relations activities measurement: challenges, solutions</title>
		<link>http://yinkaolaito.com/2009/06/public-relations-activities-measurement-challenges-solutions/</link>
		<comments>http://yinkaolaito.com/2009/06/public-relations-activities-measurement-challenges-solutions/#comments</comments>
		<pubDate>Mon, 08 Jun 2009 13:26:15 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[measurement]]></category>
		<category><![CDATA[Public relations]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1401</guid>
		<description><![CDATA[Executive always demand returns on Investment from public relations budgets. This has always being a Herculean task for many since ages. This time around Public relations practitioner has to justify their budgets or have their departments scrapped. Today’s demand is pointing to ‘no wastages syndrome’ so Public relations investment must not only be tangible but [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/06/public-relations-activities-measurement-challenges-solutions/feed/</wfw:commentRss>
		<slash:comments>35</slash:comments>
		</item>
		<item>
		<title>When the M.D goofed</title>
		<link>http://yinkaolaito.com/2009/01/when-the-md-goofed/</link>
		<comments>http://yinkaolaito.com/2009/01/when-the-md-goofed/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 15:22:29 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[exceutive branding]]></category>
		<category><![CDATA[Management development]]></category>
		<category><![CDATA[media relations]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Leadership]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=619</guid>
		<description><![CDATA[Public relations and corporate communications managers often have issues telling their chief executives that they may need to surrender themselves to media and public speaking trainings. I have had causes to question the rationality behind hiring a professional just for the hype or just to belong if you will not listen to him or her. [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/01/when-the-md-goofed/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Passion,creativity,determination makes my brand</title>
		<link>http://yinkaolaito.com/2009/01/passioncreativitydetermination-makes-my-brand/</link>
		<comments>http://yinkaolaito.com/2009/01/passioncreativitydetermination-makes-my-brand/#comments</comments>
		<pubDate>Mon, 05 Jan 2009 13:07:17 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[determination]]></category>
		<category><![CDATA[enthusiastic]]></category>
		<category><![CDATA[Human resources]]></category>
		<category><![CDATA[Interview]]></category>
		<category><![CDATA[positioning]]></category>
		<category><![CDATA[Public relations]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=581</guid>
		<description><![CDATA[Today, I interviewed number one personal branding expert, blogger, writer, author, podcaster in the world who has larger than life followings. It is amazing how this young man of 25 achieve these. Dan Schawbel says anyone can achieve this feat as well as revealed what makes him an icon in this niche. Dan says ‘passion, [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/01/passioncreativitydetermination-makes-my-brand/feed/</wfw:commentRss>
		<slash:comments>336</slash:comments>
		</item>
		<item>
		<title>Enhancing Brand credibility</title>
		<link>http://yinkaolaito.com/2008/12/enhancing-brand-credibility/</link>
		<comments>http://yinkaolaito.com/2008/12/enhancing-brand-credibility/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 09:47:14 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Brand management]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[quality control]]></category>
		<category><![CDATA[excellence in service]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=507</guid>
		<description><![CDATA[Credibility entails trustworthiness, reliability, authority and sincerity. As we all know that does not come on a platter of gold. Each brand must work hard to earn it. It is not given based on your look or what you say alone. It must be proved ‘quo vadis’]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2008/12/enhancing-brand-credibility/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Personal Branding for Public speakers</title>
		<link>http://yinkaolaito.com/2008/11/personal-branding-for-public-speakers/</link>
		<comments>http://yinkaolaito.com/2008/11/personal-branding-for-public-speakers/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 15:29:06 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[Personal branding]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[self development]]></category>
		<category><![CDATA[Self developmet]]></category>
		<category><![CDATA[Public speaking]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=144</guid>
		<description><![CDATA[Most people had issues with public speaking. In fact the fear of public speaking had been rated along the fear of death. Because of this fear, Aristotle said ‘a speaker needs three qualities- good sense, good character and goodwill toward his hearer”. This means public speaking is all about developing people and decent human beings. [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2008/11/personal-branding-for-public-speakers/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
	</channel>
</rss>

