<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>yinkaolaito.com - the branding gavel, brand communication expert, nigeria brand consultant, social media expert &#187; self development</title>
	<atom:link href="http://yinkaolaito.com/category/self-development/feed/" rel="self" type="application/rss+xml" />
	<link>http://yinkaolaito.com</link>
	<description>For Brand Communications and Social Media Facts</description>
	<lastBuildDate>Fri, 10 Feb 2012 11:09:17 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Brands:How public Relations helps in brand building</title>
		<link>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/</link>
		<comments>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/#comments</comments>
		<pubDate>Mon, 13 Sep 2010 09:35:24 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand equity]]></category>
		<category><![CDATA[Public relations]]></category>
		<category><![CDATA[Brand building techniques]]></category>
		<category><![CDATA[Branding]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2551</guid>
		<description><![CDATA[Over the years of studying brands and helping companies to build brands, I have come to understand the role Public Relations play in introducing new brands. Most brands fail to command attention and market equity because they were introduced into the market place with advertising instead of Public Relations. Do you ever imagine putting a [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/09/brandshow-public-relations-helps-in-brand-building/feed/</wfw:commentRss>
		<slash:comments>20</slash:comments>
		</item>
		<item>
		<title>Brands:What determines whether they will invest in your services</title>
		<link>http://yinkaolaito.com/2010/05/brandswhat-determines-whether-they-will-invest-in-your-services/</link>
		<comments>http://yinkaolaito.com/2010/05/brandswhat-determines-whether-they-will-invest-in-your-services/#comments</comments>
		<pubDate>Fri, 28 May 2010 11:48:04 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand development]]></category>
		<category><![CDATA[Brand investment]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[progress]]></category>
		<category><![CDATA[investment]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2371</guid>
		<description><![CDATA[Many times brand custodians are concerned about pushing their products to the target market. Many assume that just creating a service is the end of it and people will rush in to purchase their services. This assumption is often based on the fact that the new service is a one- in- town bullet proofed idea. [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/05/brandswhat-determines-whether-they-will-invest-in-your-services/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>How to re-invent your brand</title>
		<link>http://yinkaolaito.com/2010/05/how-to-re-invent-your-brand/</link>
		<comments>http://yinkaolaito.com/2010/05/how-to-re-invent-your-brand/#comments</comments>
		<pubDate>Wed, 12 May 2010 09:40:00 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand equity]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Brand building]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2314</guid>
		<description><![CDATA[We must realize that building a brand in today’s market is far different from what it used to be. When we assume that the major way of building brand is through the marketing gimmicks, we are making the greatest mistake of the highest order. It does not work that way anymore. When a brand is [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/05/how-to-re-invent-your-brand/feed/</wfw:commentRss>
		<slash:comments>11</slash:comments>
		</item>
		<item>
		<title>Personal Brand: the Dagrin&#8217;s Brand</title>
		<link>http://yinkaolaito.com/2010/05/personal-brand-the-dagrins-brand/</link>
		<comments>http://yinkaolaito.com/2010/05/personal-brand-the-dagrins-brand/#comments</comments>
		<pubDate>Tue, 04 May 2010 11:39:00 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Personal branding]]></category>
		<category><![CDATA[self development]]></category>
		<category><![CDATA[Social media]]></category>
		<category><![CDATA[talent development]]></category>
		<category><![CDATA[personal development]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2273</guid>
		<description><![CDATA[This twenty six year old late upcoming Hip Hop artiste was laid to rest on Friday 30th April, 2010. He was such a promising young man with a bright future anyone can think of.He had gone through stuff, his life was a rise from grass to grace. He was favoured also by the creator of [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/05/personal-brand-the-dagrins-brand/feed/</wfw:commentRss>
		<slash:comments>40</slash:comments>
		</item>
		<item>
		<title>Personal Branding: how self development helps</title>
		<link>http://yinkaolaito.com/2010/03/personal-branding-how-self-development-helps/</link>
		<comments>http://yinkaolaito.com/2010/03/personal-branding-how-self-development-helps/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 10:49:58 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Personal branding]]></category>
		<category><![CDATA[personal development]]></category>
		<category><![CDATA[self development]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[seminars]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2219</guid>
		<description><![CDATA[Today we have so much about personal branding with regards tos elf promotion. The noise level is so high that people keep saying image is everything or keep faking it till you get it. As much has I acknowledged that these are important, building on image, will not help much if there is no consistent [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/03/personal-branding-how-self-development-helps/feed/</wfw:commentRss>
		<slash:comments>52</slash:comments>
		</item>
		<item>
		<title>Personal Brand: how to supercharge it</title>
		<link>http://yinkaolaito.com/2010/03/personal-brand-how-to-supercharge-it/</link>
		<comments>http://yinkaolaito.com/2010/03/personal-brand-how-to-supercharge-it/#comments</comments>
		<pubDate>Fri, 26 Mar 2010 09:36:54 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[Personal branding]]></category>
		<category><![CDATA[personal development]]></category>
		<category><![CDATA[personal progress]]></category>
		<category><![CDATA[self development]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=2198</guid>
		<description><![CDATA[As we approach the weekend, many will say thank God is Friday while few will embrace the opportunity to work harder on their own brand. The truth is that your personal branding is what lives with you for the rest of your life after you have worked on your 24/7 paid job. Also given what [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2010/03/personal-brand-how-to-supercharge-it/feed/</wfw:commentRss>
		<slash:comments>19</slash:comments>
		</item>
		<item>
		<title>How to turn searchers to customers,loyalists or followers</title>
		<link>http://yinkaolaito.com/2009/10/how-to-turn-searchers-to-customersloyalists-or-followers/</link>
		<comments>http://yinkaolaito.com/2009/10/how-to-turn-searchers-to-customersloyalists-or-followers/#comments</comments>
		<pubDate>Mon, 19 Oct 2009 13:32:55 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand development]]></category>
		<category><![CDATA[business development]]></category>
		<category><![CDATA[customer services]]></category>
		<category><![CDATA[customer service]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1821</guid>
		<description><![CDATA[This will be the last part of the two previous posts. Google and other search engines have turned many into product, service researchers while at the confine of their rooms or offices. Today’s customers are no longer satisfied with information provided by brand advertisers or traditional media. They really want to see things as it. [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/10/how-to-turn-searchers-to-customersloyalists-or-followers/feed/</wfw:commentRss>
		<slash:comments>21</slash:comments>
		</item>
		<item>
		<title>Brand building: Trust or reputation, which way will your brand follow?</title>
		<link>http://yinkaolaito.com/2009/09/brand-building-trust-or-reputation-which-way-will-your-brand-follow/</link>
		<comments>http://yinkaolaito.com/2009/09/brand-building-trust-or-reputation-which-way-will-your-brand-follow/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 14:40:36 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand reputation]]></category>
		<category><![CDATA[trust]]></category>
		<category><![CDATA[Trust building]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1670</guid>
		<description><![CDATA[Time is changing gradually. Knowledge too is spreading like wildfire. What used to be politically correct few years ago are being reviewed. I was just considering these two words as they relate to professional usage recently and I discovered that many brand drivers may be breaking the thin line between the two. Reputation is what [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/09/brand-building-trust-or-reputation-which-way-will-your-brand-follow/feed/</wfw:commentRss>
		<slash:comments>51</slash:comments>
		</item>
		<item>
		<title>Is your personal brand cosmetic or dirty?</title>
		<link>http://yinkaolaito.com/2009/06/is-your-personal-brand-cosmetic-or-dirty/</link>
		<comments>http://yinkaolaito.com/2009/06/is-your-personal-brand-cosmetic-or-dirty/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 11:55:44 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand attitude]]></category>
		<category><![CDATA[brand building]]></category>
		<category><![CDATA[brand perception]]></category>
		<category><![CDATA[attitude]]></category>
		<category><![CDATA[Brand building]]></category>
		<category><![CDATA[perception]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1395</guid>
		<description><![CDATA[Sometimes we can be sincerely wrong because we do not take enough time to study how something works. Even though we put enough energy into it, the fact remains that our efforts can still be in disarray. Or what is the need for speed when destination is not properly determined and mapped out before one [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/06/is-your-personal-brand-cosmetic-or-dirty/feed/</wfw:commentRss>
		<slash:comments>39</slash:comments>
		</item>
		<item>
		<title>Build and grow your personal brand equity.</title>
		<link>http://yinkaolaito.com/2009/04/build-and-grow-your-personal-brand-equity/</link>
		<comments>http://yinkaolaito.com/2009/04/build-and-grow-your-personal-brand-equity/#comments</comments>
		<pubDate>Sat, 25 Apr 2009 13:58:19 +0000</pubDate>
		<dc:creator>yinkaolaito</dc:creator>
				<category><![CDATA[brand building]]></category>
		<category><![CDATA[Brand eity]]></category>
		<category><![CDATA[brand's profitability]]></category>
		<category><![CDATA[Brand building]]></category>
		<category><![CDATA[brand equity]]></category>

		<guid isPermaLink="false">http://yinkaolaito.com/?p=1197</guid>
		<description><![CDATA[There is need to measure the competitive advantage, impacts a personal brand has over its niche like other forms of brands. Like other experts noted, to gain substantive advantage and value over others, manipulations, gimmicks, over bloated image laundering are counter productive to any personal brand equity building. As much as I agree that there [...]]]></description>
		<wfw:commentRss>http://yinkaolaito.com/2009/04/build-and-grow-your-personal-brand-equity/feed/</wfw:commentRss>
		<slash:comments>103</slash:comments>
		</item>
	</channel>
</rss>

