15 April 2016 0 Comments

Here are the 6 factors that affect your online engagement strategy


Engagement is the current buzzword since the advent of social communication tools, albeit technology. While engagement is essential before, today, its impact has gone beyond the roof. No serious communication or marketing/sales person can neglect social communication tools. Even leaders who can not build strong support and high engagement virility around the company’s objective, vision […]

12 July 2013 0 Comments

How to turn on the fire of your online fans’ engagement


Many people have challenges with knowing what steps to take towards their goal achievement. This is in reference to online content management objective. As we know online content objectives cut across brand awareness, promotion, leads, sales among others. These people seem to know what they want but they usually do not know which way to […]

18 January 2013 1 Comment

Social & Brand engagement fundamentals according to Martin Lindstrom


Engagement is fundamental to success in today’s a market. Social and brand engagement builds bonds that can lead to profitable exercise at both end. The arithmetic of engagement can be so simple if we understand the mechanics. But it has the potential of a stormy sea if vital legs are missing. For instance, to get […]