11 October 2010 11 Comments

Personal branding: How to strengthen yours in your market

People today need to realize like never before that they have only one life to live. This one life needs to be lived to the fullest. The choice of what becomes your personal brands in the marketplace is not anybody’s but yours! Earning a living as well as standing out in the midst of our […]

25 December 2009 24 Comments

Personal elevator speech:keep it simple

In about two weeks ago, I had the opportunity of anchoring a reunion meeting for my Alma matter where I did my undergraduate studies. As the custom is, during most reunion meetings, each person has opportunity to introduce him/herself to the group. The first thing that dawn on me was that many still do not […]

30 January 2009 71 Comments

Personal Branding for lawyers.

The advent of “charge and bail” syndrome has made law profession a commodity.The law profession that used to be the right one for an individual has become a commodity and many lawyers now hang around court for a quick service to anyone willing to pay anything. We have maintained that for any professional to be […]

8 December 2008 17 Comments

Promoting The Psp

Developing your personal selling proposition is really important and it is a great idea to cherish. But except you are a professional, you may not get the best out of the process. That is if you are serious about the outcome. Having said this, there are several ways to promote the created personal selling proposition. […]

2 December 2008 22 Comments

Personal Branding for Insurers.

Insurance is a form of risk management primarily used to hedge against the risk of a contingent loss. Insurance is defined as the equitable transfer of the risk of a loss, from one entity to another, in exchange for a premium, and can be thought of a guaranteed small loss to prevent a large, possibly […]