20 September 2012 5 Comments

Online brand communication: tactics that give you an edge


We live in the age of web adaptation, communication¬†and by extension, conversation. Conversation has increased the noise level. Getting attention today is a hard task. Many are talking but only few numbers are heard. Talking is cheap and common; receiving required attention is where the success lies. Many make the mistake of thinking all they […]

8 December 2011 7 Comments

Google Nigeria: The web remains an untapped goldmine


Google is undoubted the number one search engine around the world. Indeed it is also the most visited website. The story of Google is something that is not a magic. It is a product of certain individuals with passion for change. Any brand with enough commitment, courage, teamwork and dedication can replicate this achievement. Google […]