7 March 2022 0 Comments

‘Break the Bias’: Can we?

Author: yinkaolaito

Yinka Olaito is happy,excited and passionate Communications & Media specialist, Trainer and speaker. Yinka Olaito helps Profits and Non-profits with effective communication and positioning for premium service delivery and returns. Yinka Olaito also has special interest in Development Communication and has consulted for noted UN Agencies. Yinka Olaito is the CCO of Michael Sage Consulting(Communication/digital media), African Child Education Right Initiatives(NGO) and Content Director, Africa Development Talk( online Platform for discussion on Policy, Governance, development across Africa) and Africa Foundation for Young Media Professionals


International Women Day holds tomorrow March 8,2022. For anyone who cares about a great world and cherishes happiness, tomorrow  should matters. 
Women are not just addendum to life. Their existence  and impacts matter


The importance of tomorrow and Women   is clearly demonstrated as United Nations set apart tomorrow  as a day to dialogue and advance issue  that affect Women.


Our world might have made progress in some of these issues.  Women challenges are global as patriarchal system is yet to die. Its issues still refuse once in a while.


For the media industry, we still have a long way to go. We have made significant progress but we are still far from the mark.

For 2022 International Women Day, the theme rings a loud bell “Break the Bias’. We know several biases are still there despite the progress made.

The major Stereotypes around news content, coverage as well as opportunities  for women promotion still need a lot of push if we must break the Bias really.

Tomorrow  as Executive Director of Africa Foundation For Young Media Professionals, I will be stepping up conversation  around these issues.  My concern is to accentuate  the voice of the marginalised and give hope. I will be featuring on Lagos Television  ‘Morning Delight’ programme, DSTV channel  256 @ 1100am (WAT/GMT +1)

Between  1:00-2:00pm(WAT/GMT+1) again,  same tomorrow ,Tuesday March 08 2022, I will be appearing on UNILAG FM Radio- 103.1mhz ‘4th Estate of The Realm’ programme.  The focus of the two discussions  will be on : Women In Journalism, issues,challenges and journey so far.Join us if you can and let us work together on breaking the biases against  Wom

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