6 August 2012 40 Comments

keagan wins BigBrother Africa Stargame 2012

Building a brand takes time. It requires a lot of strategy, communication and continuous innovation. Whereas there are several options to build a brand, one latest addition to this is through Reality shows. Several shows had sprung up.  We can name outstanding ones like Project Fame West Africa, West and Nigeria Idol and The Big […]

10 June 2011 6 Comments

Brand communication: African professionals need to prepare for the future

Brand communication’s landscape in Africa is changing fast. Brand communication professionals in Africa cannot afford ‘sit-down look’ attitude. Everything is changing fast. Every industry and professional need to understand this if they plan to be relevant in no distance future. Brand communication around the world is becoming dynamic. The future will belong to those who […]