10 October 2013 1 Comment

The four-roller chair called Social marketing: You will fall if…

About three weeks ago, I walked into an office and learnt a firsthand lesson from observing  one of the company’s middle level managers. Whatever happened to his chair, it has three rollers instead of four.  In other words, one roller was out. The Manager has a chair that was very well-designed aesthetically. Looking at the top […]

2 September 2013 0 Comments

Social media marketing: move back I am not available for a kiss

Active players in the field of social marketing are fully aware this region is more of relationship than technology. No wonder the word ‘social’ is in front and not at the back or in between. This also indirectly says volume about success route to follow. A social relationship is not one-sided. It is a shared […]