11 August 2012 41 Comments

Usain Bolt and Social Media Marketing


Usain Bolt, the Jamaican Olympic phenomenon popularly called ‘Lighting Bolt` has again endeared himself to the world in the ongoing London 2012 Olympic. Usain Bolt was born in Jamaica on August 21 1986. He was initially following a passion in cricket before his unusual speed was discovered and he was advised to face a career […]

9 August 2012 32 Comments

London Olympics 2012 Outcome, lessons and brand communication


Olympics is not to win but to participate used to be old slogan. People go to Olympics to compete and hope for medals. Olympics is an international events that feature both summer and winter games. The game started from Greece as celebration of Greece god –especially Zeus. It is meant to be a competition among […]