19 October 2015 0 Comments

Brand communication & engagement: The choice of influencers’ marketing


There is no denying the fact that when it comes to brand communication and engagement in this age, influencers’ marketing and relationship support is vital. The challenge is how to do it well. Last week I was facilitating two sessions on how to develop best social media strategy that works for communication and Public Relations […]

15 January 2013 1 Comment

Social Noise and Social influence: A guide for decision makers


The level of noise is at the top of the roof. Everyone is talking and that may be good in some ways. Everyone now has the vocal or publishing power as long as the individual has access to the internet. Those who are constantly making decision on online influencers relations as well as advertising budget […]